Joe Kay

Joe Kay is the founder and creative director of Soulection, a global music discovery and
curation platform he launched in 2011 that bridges artists, producers, and passionate listeners.
Over the past 14 years, he’s cultivated a movement with nearly 700 episodes of his weekly
Soulection Radio show on Apple Music 1—showcasing groundbreaking genres from South
African Amapiano and Afro House to Afrobeats, Kuduro, and Baile Funk—contributing to the
rise of some of today’s most influential artists Bryson Tiller, Snoh Aalegra, SiR, Brent Faiyaz,
Daniel Caesar, Kaytranada, Smino, and Masego and many more. A pioneer on SoundCloud
with an unmatched ear for emerging sounds, Joe Kay has reshaped the landscape of R&B,

Soul, and Electronic music. Beyond his musical endeavors, he founded Timeless Living, a
lifestyle and spatial design brand that includes a thoughtfully curated investment property in
Yucca Valley, offering an elevated Joshua Tree experience, all while inspiring cultural innovation
as a devoted father, wellness advocate, and investor.